Rachel Brown

Durango joins the destination management revolution

The tourism stakeholder community in Durango gets it! They understand the role of the typical destination marketing organization, like Visit Durango’s, is evolving to fulfill a new role in...

DATE: Jan. 11, 2020 | COLUMN: The Tourism Effect

Records on track to be set in 2019

Thanks to the Durango tourism team and community, 2019 is on track to be another record-setting year for the local tourism industry. Over the past 12 months, Visit Durango estimates 1.3 million...

DATE: Dec. 14, 2019 | COLUMN: The Tourism Effect

Recovery, revamp and refresh

As we round the corner toward the end of 2019, we reflect on another successful tourism season and Visit Durango’s accomplishments over the past year. During the 416 Fire, Visit Durango quickly...

DATE: Nov. 16, 2019 | COLUMN: The Tourism Effect

Looking Ahead to 2020: Visit Durango’s new initiatives

Visit Durango’s mission is to promote visitation to Durango and La Plata County, drive economic impact and support a positive visitor experience. In 2020, the organization will continue shifting...

DATE: Oct. 19, 2019 | COLUMN: The Tourism Effect

Visiting Australia? You might see Durango

Earlier this month, Visit Durango hosted world-renowned photographer and videographer, Dan Avila and film crew. Hailing from the port city of Fremantle, Western Australia, Avila is an award winning...

DATE: Sept. 21, 2019 | COLUMN: The Tourism Effect

What do international travelers do for Durango?

Earlier this month, Visit Durango hosted the International Inbound Travel Association, including 35 members, for its annual board of directors and advisory committee leadership retreat. IITA is...

DATE: Aug. 17, 2019 | COLUMN: The Tourism Effect

Increasing business now and in the future

Visit Durango’s mission is to inspire, create demand and attract visitors through a multi-layered marketing and sales campaign. In 2019, Visit Durango implemented several new strategies and tools...

DATE: July 27, 2019 | COLUMN: The Tourism Effect

Visit Durango embarks on new initiatives for 2019

The Visit Durango tourism office has embarked on several big initiatives this year: refreshing the Durango brand, rebuilding the Visit Durango website and redesigning the travel planner. Refreshing...

DATE: June 29, 2019 | COLUMN: The Tourism Effect

Attracting international visitors

The 48th Annual Iron Horse Bicycle Classic was once again a very successful summer season opener, even as winter lingered a bit longer. Town was buzzing with visitors and locals alike, with the...

DATE: June 1, 2019 | COLUMN: The Tourism Effect

How to get more from your local tourism office

If you are like most of us, you have friends and relatives visiting this summer. Who doesn’t want to visit Durango? We know these visits take a lot of planning and effort on your part, so first and...

DATE: May 4, 2019 | COLUMN: The Tourism Effect

What is a Destination Marketing Organization?

Since I arrived here in February, from the “Great North” ... Grand Junction, aside from being warmly welcomed, I have consistently been asked, “What does a destination marketing organization do?...

DATE: April 6, 2019 | COLUMN: The Tourism Effect

Positive change is on the horizon

Please join Visit Durango in welcoming tourism industry executive Barbara Bowman as interim executive director. Barb brings a wealth of industry expertise to Durango from 27 years leading tourism...

DATE: Feb. 9, 2019 | COLUMN: The Tourism Effect

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